IP-based state-of-the-art digital broadcast standard - ATSC 3.0, now global.
"Developed by hundreds of industry experts who sought to create a state-of-the-art broadcast system based on the same internet protocol language used by over-the-top services, ATSC 3.0 “greatly expands flexibility and adaptability for broadcasters, allowing them to transmit data that will both enhance TV broadcasts and provide new revenue opportunities,” the group said. It added: “ATSC 3.0 is designed to deliver everything from 4K Ultra HD to robust mobile signals, enabling new business models and giving consumers a better experience.” " - Mark K. Miller, TVNewsCheck, January 2,2020.
Full article: https://bit.ly/2tCL5o8